From the horses mouth

Importance

The importance of getting information “from the horse’s mouth” lies in accuracy and authenticity.

Meaning

The expression refers to information that is highly credible, firsthand, and not filtered or altered by intermediaries. It is often used in contexts where there might be rumors, speculation, or secondhand reports, emphasizing the value of hearing something directly from the person or entity with the definitive facts.

Reduces Misinformation: Hearing information directly from the source minimizes the risk of misunderstanding, misinterpretation, or rumors that can occur when information is passed from person to person (the “grapevine”). One should always seek information from source and use discernment to make up ones opinion that then become ones truths.

Increases Credibility: Information delivered this way is generally considered more trustworthy and authoritative than secondhand accounts. How credible is the source of your information? Are there hidden agendas behind the message? Am I being manipulated to think a certain way? Those are questions one should always ask oneself and then accept what one wishes to accept as ones truths.

Provides Clarity: It ensures you have the exact details as intended by the primary source, allowing for informed decision-making based on facts rather than speculation.

And for those and many more reasons you are encouraged to go directly to the source for your truths and information. The source of truths of this humble soul, the I Am Foundation and its respected subsidiaries are only expressed on the official sites and by following the official links from such sites. When and if external opinions are shared they will be validated on the official sites one way or another and the external source will always state “For the source of these truths visit [link_will_go_here]”.